In Section 1 of this course you will cover these topics:
An introduction to retailing
Building and sustaining relationships in retailing
Strategic planning in retailing
In Section 2 of this course you will cover these topics:
Retail institutions by ownership
Retail institutions by store-based strategy mix
Web, nonstore-based, and other forms of nontraditional retailing
In Section 3 of this exam you will be evaluated on below listed topics:
Identifying and understanding consumers
Information gathering and processing in retailing
Trading-area analysis
In Section 4 of this course you will cover these topics:
Site selection
Retail organization and human resource management
Operations management: financial dimensions
Operations management: operational dimensions
Developing merchandise plans
In Section 5 of this course you will cover these topics:
Implementing merchandise plans
Financial merchandise management
Pricing in retailing
Establishing and maintaining a retail image
Promotional strategy
Integrating and controlling the retail strategy
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E-Learning Experience Demo
Thank you for your interest in viewing our E-Learning Experience demo. RUNS's Educational Management System is the World’s No 1 in terms of interactivity, ease and services on offer. Please provide us your details, educational area demo will follow shortly.